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International Marketing Using 4p's On Sports Shoes

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... different types of sports among talented teenage athletes. International Journal of Sports to sell a lot of units and at high margins. 6. Develop a detailed marketing mix using the 4Ps (product, place, price, promotion) to appeal to the one market segment show the sport professional wearing the shoes and saying:" These shoes made my game and they will make yours too." An in International Finance: The application of macroeconomics to international economic issues is International finance. International economic Vans must also assume that the particular sports that its shoes are now associated with will not maintain their current ...



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Sources list for INTERNATIONAL MARKETING USING 4P'S ON SPORTS SHOES:

Athreya, B (AAFLI), (1995). Report to Asian American Free Labor Institute on the Conditions in Factories Making Nike Sports Shoes, unpublished, June. (Research done in preparation for doctoral dissertation.)
The Nike Shoe Company

Athreya, B (AAFLI), (1995). Report to Asian American Free Labor Institute on the Conditions in Factories Making Nike Sports Shoes, unpublished, June. (Research done in preparation for doctoral dissertation.)
The Athletic Footwear Industry

Athreya, B (AAFLI), (1995). Report to Asian American Free Labor Institute on the Conditions in Factories Making Nike Sports Shoes, unpublished, June. (Research done in preparation for doctoral dissertation.)
Labor Practices Within the Nike Corporation

Pennartz, P (1996) Sports Shoe Campaign "NIKE: FAIR PLAY?" meets with PR representatives of Nike Europe, IRENE Press release, Amsterdam, The Netherlands, 1 October
Labor Practices Within the Nike Corporation

O'Beirne, P. Ries, S. (January, 2002). Extinguishing the Fires: Crisis management in sport marketing. Cyber-Journal of Sport Marketing, issn:1327-6816.
Crisis Management

 

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